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Customer Safety

Products Development

AMOREPACIFIC establishes, thoroughly manages, and applies world-class quality standards and policies to create safe products that take both people and the environment into consideration.

Products Development

Product Safety Assessment

AMOREPACIFIC uses only the ingredients and raw materials that have been fully proven for their efficacy, quality, and safety when developing products through technologies accumulated over decades and strict standards.

AMOREPACIFIC never prescribes ingredients that could be problematic in the process of developing and manufacturing products. However, considering the possibility of unintentional and indirect residue depending on the raw materials used and the manufacturing method of products, we conduct a trace-level analysis to ensure that our products are safe. In addition, from manufacturing to finished products, AMOREPACIFIC makes sure from multiple angles that our products are safe and suitable both for people and the environment and thoroughly monitors and analyzes whether there are any adverse reactions or complaints even after product launch, reflecting the results in product improvement and development. It is our effort to protect consumer rights and provide valuable consumption opportunities.

  • Rigorous Ingredient Selection icon

    STEP 01

    Selection of Ingredients Under Strict Standards

    Excluding harmful ingredients and adhering to global standards, establishing strict formulation standards

    Confirming and determining the risk of ingredients based on decades of accumulated ingredient research technology and a database of over 50,000 toxicity records

  • Meticulous Raw Material Management icon

    STEP 02

    Ensuring Safe Concentration of Raw Materials

    Conducting safety tests at concentrations higher than actual usage to ensure safe levels (alternative animal testing methods, skin irritation tests, allergy tests, etc.)

  • Various Safety Assessment icon

    STEP 03

    Product Safety Assessment

    Conducting risk assessments according to product exposure routes

    Performing various safety evaluations tailored to the product types (sensitivity tests for skin and scalp, skin and eye irritation tests, dermatological tests, non-comedogenic tests, etc.)

  • Thorough Post Management icon

    STEP 04

    Post-Market Monitoring

    Monitoring and analyzing customer adverse reactions after product usage

    Customer response and cause analysis through the global side effect monitoring system


Providing safe products to customers is the top priority of AMOREPACIFIC, and we thoroughly and strictly manage all stages from product development to customers’ satisfaction in product use.

Under the principle of respect for life, AMOREPACIFIC has prohibited unnecessary animal testing for cosmetics. Building on the technologies and experiences developed since 1994, AMOREPACIFIC is actively using alternatives to animal testing and is doing its best to improve animal welfare and secure product safety.

Customer-Centric Product Technology Ⅰ (Sensitive Skin Research)

Customers are always at the center of Amorepacific's product development philosophy. We make sincere products with the belief that even one person's skin concerns are meaningful and precious.

Soonjung, a brand specializing in sensitive skin that was first born in Korea in 1988, is the first step in Amorepacific's customer-centered philosophy that sincerely considers customer concerns about sensitive skin. We have established the base of sensitive skin research through collaboration with outstanding hospitals and strengthened Amorepacific's unique sensitive skin evaluation system through global skin characteristics research, and microbiome research based on gene polymorphism. In addition, in order to understand and solve customer concerns by area such as scalp, eyes, and lips as well as skin, we are expanding the scope of the study and trying to provide a sensitive customized solution. Recently, we have been conducting research on AI technology for the prediction of low-irritation derma formulas and big data-based research for erythema diagnosis to provide customers with more in-depth sensitive skin solutions. Our decades-long journey of sensitive skin research can be found in detail below.

Learn more

Customer-centric Product Technology Ⅱ (Environmental Impact Assessment Technology)

As environmental concerns have been increasing recently, more and more customers are looking for products that can minimize environmental impact. In 2015, Amorepacific introduced a test method that assesses toxicity in the aquatic environment for the first time in the cosmetics industry in Korea, and began researching the impact of products on the environment. In addition, Amorepacific manages negative ingredients on the environment one step ahead of global regulations and evaluates the environmental impact of products by identifying the Persistence(Biodegradation) Score¹, Bioaccumulation Score², and (Aquatic) Toxicity Score³ of raw materials used, to reflect in product planning and development.


Environmental Impact Assessment Scoring Algorithm

  • Persistence(Biodegradation) Score¹

    Persistence
    (Biodegradation) Score¹

    The degree to which an organic substance released into the environment is decomposed by microorganisms

  • Bioaccumulation Score²

    Bioaccumulation
    Score²

    The degree to which a specific substance in the environment accumulates in an organism and builds up in the organism through a food chain

  • (Aquatic) Toxicity Score³

    (Aquatic) Toxicity
    Score³

    The degree to which certain types of chemicals adversely affect organisms in the ecosystem

성분별 점수화 합산
성분별 점수화 합산
Product Score


Application Case

  • HAPPY BATH Original Collection Body Wash

    HAPPY BATH Original Collection Body Wash
  • HAPPY BATH Zero Percent Bubble Hand Wash

    HAPPY BATH Zero Percent Bubble Hand Wash
  • HAPPY BATH Original Collection Marine Citrus Body Wash

    HAPPY BATH Original Collection Marine Citrus Body Wash

Customer-Centric Product Technology Ⅲ (Excluding Certain Undesired Ingredients)

Our formula technologies have been steadily advancing to exclude certain ingredients that customers do not prefer. For example, product quality can be preserved without preservatives, unpleasant scents can be handled without fragrances, and the cleaning function is possible effectively without surfactant. To ensure the customer's trust in excluding certain ingredients, the internal processes such as analysis of trace materials and cross-contamination prevention are operated to obtain scientific evidences.

  • Non-Preservatives Technology

    Non-Preservatives Technology

    • Application of microorganism water activity
    • Rapid microbial identification
    • Antibacterial solutions of natural/fermented materials
    • Microbiome methodologies
    • AI preservation prediction, etc.
  • Non-fragrance Technology

    Non-fragrance Technology

    • Analysis of off-flavor or residual scent using GC-MS(Gas Chromatography Mass Spectrometer), GC-IMS(Ion Mobility Spectrometry)
    • Sensibility evaluation of scent
    • Management of product or raw material scent
  • Trace-level Analysis Technology

    Trace-level Analysis Technology

    • Qualitative/quantitative analysis of substances using NMR(Nuclear Magnetic Resonance), LC-MS(Liquid Chromatography Mass Spectrometry)
    • Contamination detection using LC-MSMS/GC-MSMS(Tandem Mass Spectrometry)

Products made in this process provide information through 'free' or '無' marking so that customers can easily make the choice they want. Of course, it is not allowed to display 'free' or '無', if the ingredient does not exist because it is prohibied material by the regulations. We do not exaggerate the obvious to be significant or meaningful.

안전한 제품

Quality Standards for Packaging Materials

Packaging materials are also an important part of the product. Amorepacific conducts research and development as well as quality management according to its strict internal quality standards. Such quality standards include a wide scope of standards not only on the material of packaging, but also its impact on the environment, its recyclability, and functionality. More information on Amorepacific’s effort in pursuing eco-friendly packaging can be found here in detail.

Products with Reduced New Plastic Use Sustainable paper packaging Customer Value-Based Consumption Campaign

Development History Tracking System

The entire process of Amorepacific’s research and development is conducted with records kept in real time regarding ingredients, raw materials and formula of each product based on a digital management system. Therefore, if needs, we can track the history of products.