Life that Coexists with Nature

Amorepacific’s AMORE:CYCLE campaign

AMORE:CYCLE is one of the actions taken by Amorepacific in an effort to coexist with nature. The campaign collects empty, used-up cosmetic bottles through AmoreMall, Amorepacific’s official online mall, and offline Amore Stores. The collected empties are recycled and upcycled into various creative objects.

Amorepacific’s Unique Used Cosmetic Bottle Recycling System

Amorepacific Group is not only recycling empty cosmetic containers through its AMORE:CYCLE campaign but also upcycling them into construction materials, benches, and art pieces. Specifically, to boost environmental awareness among employees and encourage voluntary participation in environmental management, we continually operate a container collection program at the Amore Store located at the Amorepacific headquarters. In 2022, approximately 120 tons of empty containers were collected, adding to the cumulative 2,473 tons gathered since 2009. Amorepacific Group is committed to leading the way in resolving plastic issues by systematically recycling plastic containers.

Cumulative Activity Results (2009-2022)

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  Collected Glass Bottle Weight 2,473 tons
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  Carbon Dioxide Reduction Effect 31,581 saplings (young pine trees)